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The new Rolex models

The Swiss watchmaker unveils its new creations for 2023

With its latest creations, Rolex persists in its perpetual quest for excellence. A permanent challenge that is expressed by perfecting each element. The Swiss firm has an unrivaled reputation based on quality and know-how.


An iconic timepiece par excellence, the Cosmograph Daytona has established itself far beyond the racetrack with its iconic aesthetics and technical performance.

On the occasion of the 60th anniversary of the model, Rolex perpetuates the myth of its chronograph by revisiting the entire range. High-precision work that focuses on both the case and


Elegant, classic and unquestionably contemporary, the 1908 is an extension of Rolex’s original fearlessness. Its design was made possible thanks to the internal mastery of all the necessary know-how and the relentless pursuit of excellence that the brand has always pursued.

Inspired by one of Rolex’s first Perpetual rotor watches, this all-new model inaugurates the Perpetual collection, which revisits watchmaking tradition through the prism of Rolex’s avant-garde spirit.


Lightweight and robust, the new Yacht-Master 42 in titanium RLX has established itself as an ally for those seeking freedom of movement.

Specially adapted to the demands and constraints of sport sailing, it puts excellence at the service of performance.


With its two time zones and its annual Saros calendar, the Sky-Dweller is an elegant and beautiful companion for those who travel the world. The range is renewed through numerous advances that remind us that excellence lies in the smallest of details.

Starting with an aesthetic evolution, with modalities that come to expand the range, the 18K white gold returns by the big door with a vivid black dial on an Oysterflex bracelet.


The GMT-Master II is now available in two new versions, yellow Rolesor and 18K yellow gold, with a gray and black ceramic Cerachrom disc, a color combination never seen before.

The choice of materials, the precision of the finishes and the excellence of the know-how have made it possible to sublimate the material so that it releases the light better


The Explorer range is extended with a new 40 mm diameter model. With enhanced legibility, it retains the qualities that made the Explorer, one of the first Rolex Professional watches, a reference over the years.

Simple, robust and corrosion-resistant, the new Explorer 40 is made of Oystersteel, an alloy exclusive to Rolex.


A crackle of colors, a pop aesthetic, an emotion in motion. With their new lacquered dial dotted with multicolored bubbles, the 31 mm, 36 mm and 41 mm Oyster Perpetuals present a cheerful and optimistic look that brings together the five colors introduced to the range in 2020.

A chromatic effervescence and graphic euphoria made possible by technical mastery. Made under very strict conditions, the production of the dial requires meticulousness in all its phases to make each color into something marvelous.


The new Day-Date 36 features ornamental stone dials whose sunny shades evoke the atmosphere of the Mediterranean coasts.

Green venturine, carnelian and turquoise are respectively associated with Everose, yellow or white 18K gold. The crystallized effects, matrixes and characteristic veins of each of these ornamental stones make each sphere a truly unique work of art.


With these modalities of the Day-Date 36, Rolex reformulates one of its iconic models with creativity and a dash of daring. By displaying a new emotion every day, this watch brings an unexpected touch to the user’s daily life and offers the possibility to adapt the time reading to his or her mood.

Thus, the weekday window presents a calendar of intentions with inscriptions such as “Love”, “Peace” or “Hope”. On the other hand, the date window shows a real repertoire of emotions, represented by 31 emojis specially designed for the model.

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