Vestiaire Collective has published data from its platform following Paris Fashion Week showing the five bags most sought after by users. Balenciaga’s City bag has seen a 48% increase in searches, while Chloe’s Paddington bag has seen a 63% increase.
Chanel’s Flap bag stands out with a 132% increase in interest, and Celine’s Phantom bag has seen its sales increase fivefold. Dior tops the list with a 282% increase in searches. These figures reflect the direct influence of fashion shows on immediate purchasing preferences.
The platform points out that pre-loved fashion continues to grow in importance in the luxury market, driven by both exclusivity and a trend toward sustainable consumption. The interaction between catwalks and digital platforms such as Vestiaire Collective is establishing itself as a key factor in demand.
According to the report, demand is concentrated on iconic pieces that blend history and modernity, confirming that consumers value both exclusivity and continuity from fashion houses. The link between luxury fashion and sustainability continues to gain ground in the sector, with platforms promoting the circular economy through resale.
These results should be considered in the context of global transformations in the sector, where sustainability and access to iconic pieces are shaping the evolution of contemporary luxury consumption.
