Rhode has announced the expansion of its lip product range with the introduction of Peptide Lip Shape, set to launch on 30 January, featuring Hailey Bieber, Tate McRae, Yoon Bae, Anyier Anei and Mahi Kabra, captured by photographer Carlijn Jacobs. Along with the launch, Rhode will also be releasing a Peptide Lip Shape set.
The new product is designed to deliver contoured lips by combining a blurring effect colour with high-performance skincare ingredients.
Peptide Lip Shape offers a creamier alternative to traditional lip liners, gliding smoothly over lips to create dimension and volume. Developed over more than a year under the direction of founder Hailey Rhode Bieber, the formula is designed to enhance the appearance of lips and offer easy application for anytime use.
Key ingredients and benefits
Peptide Lip Shape features a combination of carefully selected ingredients to provide hydration and enhance lip volume:
- Peptide: A short chain of three amino acids that contribute to a visibly smoother lip surface and increase hydration.
- Fenugreek Extract: Derived from organic fenugreek sprouts, this ingredient helps improve the appearance of lip volume and firmness.
Shade collection
The product will be available in eleven shades, each formulated to complement natural lip tones or provide a more contoured effect. The collection includes:
- Lift (soft neutral pink)
- Press (warm pinkish mauve)
- Bend (soft peach beige)
- Lunge (pinkish beige)
- Twist (warm taupe)
- Balance (caramel brown)
- Lean (warm medium brown)
- Stretch (neutral mocha brown)
- Flex (deep neutral brown)
- Spin (deep plum brown)
- Move (deep cool brown)
Designed with a rounded tip for easy application and an integrated blender for effortless colour blending, Peptide Lip Shape offers versatility in lip definition and shape.
Like all Rhode products, Peptide Lip Shape is multi-functional, vegan, cruelty free, gluten free and dermatologically tested. It can be used to line the lips, contour them for a fuller look or fill them in completely for a soft matte finish. The brand recommends combining it with Peptide Lip Tint for extra hydration and a hint of colour.
