Jimmy Choo presents its new Spring 2025 men’s campaign, showcasing the brand’s new collection. Conceived by photographer Ferry Van Der Nat and stylist Ben Schofield, the campaign suggests the confident attitude and simple style of the Jimmy Choo man, portrayed by Korean model Taemin Park.
The campaign contains a series of striking images and has been photographed against a minimalist backdrop, serving as a stark contrast to the powerful shoes, bags and accessories; ensuring the focus on the new Spring 2025 collection.
As inspiration, the Diamond, an iconic brand icon, evolves in innovative ways throughout the collection. From the sculptural box toe of the new PRISM MULE and the architectural soles of the DIAMOND X II and DIAMOND FLEX sneakers to the brand’s elevated nub through the RAIDEN sandals and DIAMOND BELTED tote bag; a polished, flawless and multi-dimensional symbol.
Two men’s styles that have returned for Spring 2025 are the MARLOW DIAMOND loafers, crafted from grained leather and finished with the same thick, lightweight sole; and the SAMMY boots, a signature Jimmy Choo style, enriched with a crystal embellished toe cap.
The Spring 2025 men’s collection is available now at jimmychoo.com and in boutiques worldwide.
